Commentary: Instead of a soft power coup, the World Cup could be an ‘own goal’ for Donald Trump
June 13, 2026
The vision of football uniting the world – FIFA’s own stated mantra – has given way to a tournament defined by who gets to participate and who doesn’t.
Professor Jules Boykoff, the author of Red Card: The 2026 World Cup, Sportswashing and the FIFA Greed Machine, describes it as a “massive paradox”: “On one hand, it has more teams than ever participating.…
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