China’s Evolving Retail Landscape: The Emergence of Spiritual Consumption

November 1, 2025

The retail landscape in China is undergoing a significant transformation with the rise of “spiritual consumption”. Young Chinese consumers are moving away from the materialistic, brand-centric consumption patterns of the past decade, opting instead for emotional fulfillment, meaningful experiences, and a sense of balance and calm amid fast-paced lifestyles.…

This data comes from the ChinaPulse.com media intelligence and smart news insights monitoring platform.



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